Home » Default » SEO公式中的标题标签和描述标签如何制定

SEO公式中的标题标签和描述标签如何制定

2024-02-02
光算科技

标题标签制定

何为标题标签？

标题标签是指HTML中的标签，它定义了网页的标题，是搜索引擎结果页（SERP）中显示的主要标题。</p> <h4>如何制定标题标签？</h4> <ul> <li>使用关键词：根据网页内容和目标关键词，将重要的关键词放在标题标签中。</li> <li>保持核心信息：确保标题标签准确传达网页主题和内容。</li> <li>限制长度：由于搜索引擎对标题字符数有限制，一般建议在<strong>50-60个字符之间</strong>，以确保完整显示。</li> <li>吸引点击率：使用动词、数字、问题等来吸引用户点击，增加标题标签的吸引力。</li> <li>个性化：定制每个页面的独特标题，避免重复和模板化的标题标签。</li> <li>无HTML标签：在标题标签中不要使用HTML标签，如<br />、 <p>等。</li> </ul> <h4>标题标签的中文内容示例：</h4> <pre> <title>中文SEO文章优化技巧-增加网页曝光率，提升排名</title> </pre> <h3>描述标签制定</h3> <h4>何为描述标签？</h4> <p>描述标签是指HTML中的<meta name="description">标签，用于描述网页的内容，并在搜索引擎结果页（SERP）中显示网页摘要。</p> <h4>如何制定描述标签？</h4> <ul> <li>简明扼要：以2-3个句子描述网页主要内容。</li> <li>关键词优化：在描述中使用目标关键词，但要自然流畅，不要过度堆砌。</li> <li>引起兴趣：使用吸引人的文字和表述方式，激发用户点击兴趣。</li> <li>限制长度：由于搜索引擎对描述字符数有限制，一般建议在<strong>150-160个字符之间</strong>以确保完整显示。</li> <li>针对页面：确保每个页面的描述标签都准确描述该页面的内容，避免重复或模板化内容。</li> <li>无HTML标签：不要在描述标签中使用HTML标签，如<br />、 <p>等。</li> </ul> <h4>描述标签的中文内容示例：</h4> <pre> <meta name="description" content="想要优化中文SEO文章的曝光率和排名吗？本文为你详细介绍中文SEO文章优化的技巧，帮助你提升网页在搜索引擎上的可见度和排名。"> 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"https://www.guangsuan.com/post/seo%E5%85%AC%E5%BC%8F%E4%B8%AD%E7%9A%84%E6%A0%87%E9%A2%98%E6%A0%87%E7%AD%BE%E5%92%8C%E6%8F%8F%E8%BF%B0%E6%A0%87%E7%AD%BE%E5%A6%82%E4%BD%95%E5%88%B6%E5%AE%9A/"; if(objLinkHref == pageUrl) objLink.addClass('uc-megainner-current-page'); }); linkItem.on('click', function(){ var linkPathName = this.pathname; var windowPathName = window.location.pathname; if(linkPathName != windowPathName) return(true); var objLink = jQuery(this); var megaMenuList = objLink.parents('.uc-mega_menu_list'); megaMenuList.trigger('close_mega_menu'); }); }); </script> </body> </html>